Your wine program is nobody’s job
Ask most independent operators which by-the-glass wine made them the most money last week and the answer is a pause. Not because they are careless. Because nobody owns it.
A dedicated wine hire runs $55,000 to $150,000 fully loaded. Almost no independent restaurant can justify that. So the program gets bought from a rep carrying four hundred labels on a commission wage, whose incentive is volume rather than your margin. What you end up with is a list nobody designed, a house pour nobody trades up from, and dead stock aging on a shelf while you fight over food cost.
Wine is the highest-margin category on your menu and the last real lever most independents have not pulled.
Managed Wine Program
Assess. Design. Install. Manage
We install and manage the wine system. Your team runs service. A small department’s worth of work, centralized across several venues instead of sitting on one payroll. The same logic as a fractional CFO or managed IT.
Wine Supply
Direct from producer, no distributor margin in between.
Wine Strategy & Marketing
List architecture built around dollar profit per glass, not pour cost percentage.
Staff Training
Your team sells what they understand. We make sure they understand it.
Program Management
Ongoing, with the numbers reviewed rather than assumed.
You get a wine department. You do not get a salary, benefits, or a hire you have to keep busy.
Wine Supply
Wines that got farmed, fought for, and finished by people who still put their hands in the dirt.
Good wine should not need layers of middlemen and overhead to justify the price. I source directly from producers, keeping costs lean so you get better wine at a fair price. Less margin stripped out along the way, more of what actually matters in the glass. Licensed in British Columbia and Alberta. Clearance, BCLDB and AGLC compliance, warehousing and private order management handled.
Why Carpa Vino?
Trina Plamondon, Founder
Certified Project Management Professional (PMP)
· Bachelor of Education (B.Ed.)
· Diploma in Wine & Spirits (DipWSET)
· Canadian Wine Scholar
· BC Wine Ambassador (Level 2)
· Champagne Certificate, Comité Champagne
· Licensed Wine Importer, British Columbia & Alberta
· 30+ years business analysis, systems design, public and social sectors.